Many business owners and executives may have set ambitious goals for 2021, but the year brought many of the same challenges as 2020.

While your business goals may not have met your expectations in 2021, they may still be within reach. Nevertheless, you can do things to prepare yourself and your business for 2022. Setting attainable New Years Resolutions is a great way to start.

3 Best New Years Resolutions For Small Businesses

Your resolutions should reflect the areas of your business that you think could use some improvement. Start by brainstorming and outlining your goals and expectations for the next year. Then, use the following resolutions to guide your thought process as you develop your strategies for success. Once you’ve decided what you want to improve and which essential areas to focus on, think carefully about best tackling each problem.

While it’s tempting to start small, consider the enormous impact larger projects can have on your business. Think about significant rebrands, big product launches, or revamping your marketing strategy. These projects require time, money, and resources but can make for tremendous returns in the long run.

Revamp Your Business Plan

Business owners should update every business plan at least annually. You should update it whenever your business goes through a significant change, such as adding or losing major clients, launching a new product, or changing management.

Revisit Your Marketing Strategy

Was it your digital marketing efforts that drove the most leads and revenue? Did you run a targeted promotional campaign that drove customers to your doors? These are the questions you need to ask as you revisit your marketing plan. Don’t keep everything; focus on what’s working best for your business. Maybe your strategy isn’t as effective as you thought, and you could benefit from a different approach. If you’ve been doing the same thing over and over, it’s time to try something new.

Researching industry trends is key to being at the top of every industry’s game. And in 2022, it’s more important than ever to have this research at your fingertips.

Remember, Outsourcing is Your Friend

Anyone used to being the only one in charge of their small business is likely to find this resolution challenging to swallow. After all, the only person in charge of a small business is the owner. But the reality is that business owners can’t run their business from 9 to 5, so they need help in many areas, including marketing and accounting.

Nolan Accounting provides you with the services you need for an outsourced professional accountant. Accounting, tax planning, or payroll needs are no problem for our accountants with their organized, ethical, and committed approach.

Our team of outsourced professional accountants is ready to help you! Contact us today.